SKY pod customer attraction

cycling experience in a cube (2016)

SKY pod was made during a live project with Quinine as they gave out a brief on how to improve SKY as a company. AS I was assessing the company, I realised that their public stands are not attractive, and I wanted to show SKY's existing and future customer to know that SKY isn't just a multimedia company. People tend to forget that SKY also has a cycling team, and I wanted the public to experience that as they're having a day out.